Video Production In Sri lanka, CMB Customer Testimonials
Story-driven testimonial videos are the quickest way to earn the trust of new clients by sharing success stories of existing ones.
Show the Real-world Results of Your Product/ Service
It can be difficult to convince new customers that what you offer can impact them positively. Customer testimonials are one of the most effective ways of proving that your product or service is worth your customers’ time, money and energy.
Build trust and credibility with potential clients
Reviews can make or break your company. As of 2020, a staggering 82% of consumers look for online reviews before purchasing from local businesses. Reviews are vital to any business, and video is a far more effective tool than text alone.
How can this asset help my business?
If your prospects are on the fence about buying your product or service, video can help sway their decision to purchase from you instead of your competitors.
The tricky part is, they might to hear from you (yet), as it lacks some credibility in the initial buying stages. Instead, they want to hear from other people just like them.
Think of it this way. If you were in the market for a chiropractor, which statement would you be more convinced by?
1) “We’re the best chiropractor in Sri Lanka!”
or..
2) “Dr.Fernando completely changed my life. For the first time in years, I have full mobility and I can play with my children in the yard. I can’t recommend them enough.”
By creating customer testimonials, you will have to do less work attracting, convincing and converting your target market in the future. Not only that, but you’ll attract more people who might not have known that your solution existed in the first place.
- Convince prospects who are on the fence
- Motivate new customers to do business with you
- Help narrow down and identify your target market
- Attract more of you rideal clients/customers
- Create powerful content for viral sharing
Who's the target audience?
Ideally, you want to show this video to any prospect who is looking to do business with you. If you have multiple customer personas’, we can also create multiple testimonials that touch on different pain points.
For instance, if you’re a gym, you might want to target busy moms and college athletes differently, as their motivations are different.
For moms, you can share a story of how the gym can give more energy, as well as a vibrant and youthful appearance.
For athletes, you might highlight key equipment, training facilities or personal training programs.
Together, we can help nail down who your target market is, what their challenges are and how to reach them effectively.
How can I properly utilize this video?
There are a number of places this type of video can work effectively, including:
• Embed it on your website, email and social media
• Implement it on your Google My Business page
• Use it in the sales-cycle to close more sales
• Use it in Facebook, LinkedIn or Instagram ads
• Generate shareable content for your social media
Common uses for Customer Testimonials
We want to ensure you can get the most out of your videos. Here are just a few more ways you can utilize this type of video to see even better results in your business.
- Improve your sales & marketing
- Create powerful, shareable content
- Build trust, empathy and credibility
- Attract your ideal clients
- Create powerful & effective social ads
- Showcase powerful before/after examples
- Reinforce your brand values & beliefs
- Build a stronger bond with your audience
Testimonial Videos
When you work with us, you’re not just getting a partner in video, but a partner in marketing and business as well.
We took a long hard look at what a video agency typically, and decided to be something more- something different. This is standing out, made easy.
Shot on location
Our team comes to you. We shoot & edit everything right here in Colombo. Let us handle it for you.
Fast turnaround
Our process is streamlined so you get your video assets back and ready to use as quickly as possible
Always on-brand
You've spent time, effort, and money building your brand. Your video will fit perfectly within your guidelines.
Scalable projects
We're ready to scale projects according to the goal at hand, big or small. Our goal is to efficiently maximize your impact.
Complete Packages for All Businesses
We offer scalable video packages to make sure we're creating the assets that will work best for your business.
- 30 sec. → 3 min video asset
- Multiple sizes (web & social media)
- Half-day of on-location shooting
- Pro-level Lighting & Audio
- Client interviewee selection support
- Music & Graphics fully licensed
- 3-phase implementation plan
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